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Is the Bullguard Brand Going Away?

Posted 11/16/2021 12:10 AM
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TechnoNerd Valued member

Date Joined Feb 2021
Total Posts: 15
I notice that clicking the "About Us" link in the Bullguard main page takes you to the "About Us" page of Norton LifeLock.

No surprise there since Bullguard is now part of Norton LifeLock by way of Avira, but I notice something else. At the bottom of that page there are 3 logos: Norton, LifeLock and Avira. No mention at all of Bullguard.

So I need to ask: Is the Bullguard brand going away, is it completely merging into Avira? What will happen to my current license for Bullguard Premium?

Inquiring minds want to know!
Posted 11/16/2021 9:10 AM
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Andreea-Luciana Ostache Advanced member

Date Joined Nov 2016
Total Posts: 892
At the moment, the brands will not change.

There have been no changes announced to the BullGuard product portfolio at this time. Our main focus, across all brands, is to provide the best digital security and privacy solutions to as many people in the world as possible.

In the mid-term, we expect this merger to benefit customers, as we can leverage our combined expertise to offer even stronger, more robust product options to BullGuard, Avira and NortonLifeLock customers. At this time no product decisions have been made. We will announce any changes in due time.

Andreea-Luciana Ostache
Support Team Leader

Download the Free Trial version of BullGuard Internet Security

You have a BullGuard related problem? Post your question on these forums, contact Support or contact me on Twitter!
Posted 12/24/2021 10:45 PM
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Pc Member

Date Joined Jun 2021
Total Posts: 9
Posted 3/2/2022 10:00 PM
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TechnoNerd Valued member

Date Joined Feb 2021
Total Posts: 15
I hope everything stated above comes sooner than later.

It makes me sad that BullGuard's website is still showcasing the "Just Released, BullGuard Internet Security 2021 Edition"
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