Cookie Policy

This policy details how cookies and web beacons are used on BullGuard’s website. Please ensure that you take the time to read and understand this policy. If you have any queries regarding the policy please contact us as shown in the last section of this policy.

What are Cookies? Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more effectively. At the same time they provide information to the owners of the website about your usage of their website. The section “What cookies does BullGuard use?” below explains what cookies we use and why.

Cookies contain information that is transferred to your computer’s hard disk so that the website can remember who the user is. For example, they enable us to personalise the website by storing information about your preferences and help us to estimate usage of the website.

You may refuse to accept cookies by deactivating them on your browser, or by changing your cookie settings here. For more details about how to deactivate cookies in your browser visit https://www.aboutcookies.org/.

What cookies does BullGuard use?

Strictly necessary or “essential” cookies.

These are cookies that are required for the operation of the BullGuard website. They include, for example, cookies that enable you to log into secure areas of the website, use a shopping cart or make use of e-billing services.

Analytical/performance cookies.

These cookies allow BullGuard to count visits and traffic sources, to measure and improve the performance of the website. They help BullGuard to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.

Functionality cookies.

These are used to recognise you when you return to the BullGuard website. This enables BullGuard to personalise content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Targeting cookies.

These cookies record your visit to the BullGuard website, the pages you have visited and the links you have followed. BullGuard will use this information to make the website and the advertising displayed on it more relevant to your interests. BullGuard may also share this information with third parties for this purpose.

For a complete list of cookies used on the BullGuard website, please see the schedule below.

Third-Party Cookies Third parties may set cookies on our website, either for themselves or on our behalf. These cookies are used to provide certain features on the website and help us to review how our customers’ use the website. For example, you might get cookies from social media websites when you share something or connect through those sites. You can turn third party cookies off when managing your cookie settings on BullGuard’s cookie banner. Details of these third party cookies are set out in the table in the schedule below.

Third-Party links

Our website includes links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to set cookies on your computer. We do not control these third-party websites and are not responsible for their setting of cookies or their cookie policies. When you leave our website, we encourage you to read the cookie policy and privacy policy of every website you visit.

For the avoidance of doubt:

  1. clicking any link or going directly to the BullGuard shop, takes you to a 3rd party website not owned by BullGuard. The website owner sets its own cookies and you cannot control these through the BullGuard website; and,
  2. clicking any link or going directly to the BullGuard Identity Protect platform takes you to a 3rd party website not owned by BullGuard. The website owner sets its own cookies and you cannot control these through the BullGuard website.

Third Party Advertising We advertise on sites such as Google, Yahoo, and Bing. We may place cookies to help us determine how many people who click our ads end up purchasing our products. The conversion tracking cookie is set on your browser only when you click an ad. These cookies expire within 30 days and do not contain information that can identify you personally.

Managing Cookies set by us

Essential Cookies

Essential cookies enable the website to function correctly. You may disable these cookies by changing your browser settings, but this could affect the functionality of the website.

Non-Essential Cookies

You can change your cookie preferences at any time. You can then adjust the settings to ‘On’ or ‘Off’. Make sure you click to save your preferences once you are done.

Alternatively, you can use your browser settings to remove or block cookies on your computer or opt out of targeted advertising by clicking here.

Analytics

Please note that you can opt out of being tracked by Google Analytics across all websites you visit by installing a browser plugin at https://tools.google.com/dlpage/gaoptout?hl=en.

If you just want to find out more information about Google’s privacy policy then please click here: https://www.google.com/intl/en/analytics/privacyoverview.html.

Web beacons

BullGuard also uses web beacons on the website. These are invisible graphical images also known as single pixel GIFs. BullGuard uses web beacons to assess which pages of the website users access.

You can prevent the use of web beacons by setting your browser not to display images but using this setting may affect your ability to access some BullGuard services. Consult the “Help” functions in your browser to learn more about displaying mages.

Contact details and updates Questions, comments and requests regarding this cookie policy are welcomed and should be addressed to support@bullguard.com or to BullGuard Limited, Customer Relations Department, Tower 42, 25 Old Broad Street, London, England, EC2N 1HN.

Last updated 22.03.2020.

Cookie Schedule

Name

Description

Lifespan

1st/ 3rd party

Strictly Necessary or “essential” Cookies

ASP.NET_SessionId

This is a general purpose platform session cookie, used to maintain an anonymised user session by the server.

SESSION

1st party

affiliate

This cookie is used by the BullGuard Backend systems to perform revenue share calculations for affiliates.

PERSISTENT

1st party

buyaffiliate

This cookie tracks initial subsource for revenue share purpose and is part of the same category as the "affiliate" cookie.

PERSISTENT

1st party

subaffiliate

This cookie is part of the same category as “affiliate” cookie, used to perform calculations for revenue share for BullGuard affiliates.

PERSISTENT

1st party

affiliate-business

Similar to “affiliate”, this cookie is used by the BullGuard Backend systems to properly track and calculate revenue share for affiliates.

PERSISTENT

1st party

cjevent

This cookie is used to track traffic and sales from CJ affiliate network.

PERSISTENT

1st party

__RequestVerificationToken

This is an anti-forgery cookie designed to stop unauthorised posting of content to a website It holds no information about the user and is destroyed on closing the browser.

SESSION

1st party

nagid

This cookie is set by BullGuard from internal systems and it is used in defining different parameters of the products.

PERSISTENT

1st party

.ASPXAUTH

This cookie is used to identify a logged-in user to enable access to secure areas of the site.

SESSION

1st party

cbsession2

This cookie is used for user session protection.

PERSISTENT

1st party

cb_prf_bg

This cookie is used to track traffic and sales from CB affiliate network.

PERSISTENT

1st party

DetectedCountry

This cookie sets the language for BullGuard Services.

PERSISTENT

1st party

CMSCsrfCookie

This cookie is automatically set by the Content Management System (CMS) that BullGuard uses. It stores a security token that the CMS (Kentico) uses to validate all form data submitted via POST requests. Helps protect against Cross-site request forgery.

SESSION

1st party

OptanonAlertBoxClosed

This cookie is set after visitors have seen the cookie information notice on our website and in some cases only when they actively close the notice down. The cookie contains no personal information.

PERSISTENT

1st party

__AntiXsrfToken

This cookie is used to prevent Cross-site request forgery (often abbreviated as CSRF) attacks of the website. CSRF attacks exploit the trust that a site has in a user's browser.

SESSION

1st party

Culture

This cookie is automatically set by the BullGuard Content Management System (CMS). Culture refers to the language of the site and other services.

PERSISTENT

1st party

msm_locale

This cookie sets the portal language to match the website language, in conjunction with Culture cookie. If not present it defaults to English.

PERSISTENT

1st party

OptanonConsent

This cookie stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the users browser, when consent is not given. It contains no information that can identify the site visitor.

PERSISTENT

1st party

purl-nnnnn

This cookie is used by the BullGuard Shop to track shopping cart attributes required for affiliate reporting.

PERSISTENT

1st party

CMSLandingPageLoaded

This cookie indicates that a specific landing page has already been visited and the landing page activity is not logged again for the current visitor.

PERSISTENT

1st party

__cfduid

This cookie is used to override any security restrictions based on the IP address the visitor is coming from. For example, if the user is in a place (shop, airport, cafeteria) where there are a bunch of infected machines, but the user’s machine is known trusted, then the cookie can override the security setting. The cookie does not contain any user identification information.

PERSISTENT

1st party

IR_10054

This cookie is set for online affiliate partners for revenue share.

SESSION

1st party

IR_gbd

This cookie is used to track traffic and sales from affiliate users

SESSION

1st party

cf_use_ob

This cookie is set by CloudFlare. CloudFlare is a web service we use for Caching & CDN and DNS, DDoS protection and security.

PERSISTENT

1st party

username

This cookie is used for username prefill in the BullGuard desktop application.

PERSISTENT

1st party

affiliate_n

This cookie represents the affiliate PID (n) for a BullGuard product.

PERSISTENT

1st party

.BULLGUARD

These cookies are set when a customer opens a chat and contain or set information about the language the user selects to use in the chat interaction, how the chat window looks like, which department the customer chooses to contact, tells the support application to create a new ticket.

SESSION

3rd party

ASP.NET_SessionID

SESSION

3rd party

CookieTest

SESSION

3rd party

GridColumnWidths

PERSISTENT

3rd party

InterfaceSpecs

SESSION

3rd party

MANAGE.ASPXAUTH

SESSION

3rd party

SelectedLanguage

SESSION

3rd party

st_ChatDepartment

PERSISTENT

3rd party

st_ChatWidgetStatus

PERSISTENT

3rd party

STHashCookie

PERSISTENT

3rd party

STTTState

PERSISTENT

3rd party

uidut

PERSISTENT

3rd party

CMSCurrentTheme

This cookie stores the name of the current visual theme to provide proper design to the dialog windows.

PERSISTENT

1st party

 

Name

Description

Lifespan

1st/ 3rd party

Analytical/Performance Cookies

_hjCachedUserAttributes

This cookie stores User Attributes which are sent through the Hotjar Identify API, whenever the user is not in the sample. These attributes will only be saved if the user interacts with a Hotjar Feedback tool.

SESSION

3rd party

_hjIncludedInSample

This session cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate funnels.

SESSION

3rd party

__utmb

This cookie is used to determine new sessions/visits. The cookie is created when the Javascript library executes and no existing __utmb cookies is present. The cookie is updated every time data is sent to Google Analytics.

PERSISTENT

1st party

__utmc

This cookie operates in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.

SESSION

1st party

_ga

This cookie is used by Google Analytics to distinguish unique users by assigning a randomly generated number as a client identifier.

PERSISTENT

1st party

__utma

This cookie is used to distinguish users and sessions. The cookie is created when the Javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.

PERSISTENT

1st party

_gid

This cookie name is associated with Google Universal Analytics. It stores and updates a unique value for each page visited.

PERSISTENT

1st party

__utmt

This cookie is used to throttle the request rate for the service - limiting the collection of data on high traffic sites.

PERSISTENT

1st party

__utmv

This is an optional additional cookie set by the Google Analytics service which enables website owners to track visitor behaviour and measure site performance. This cookie is used when site owners create custom visitor-level variables for customising what can be measured. The cookie is updated every time data is sent to Google Analytics.

PERSISTENT

1st party

_vwo_uuid_v2

This cookie name is associated with the product Visual Website Optimiser, by USA based Wingify. The tool helps site owners measure the performance of different versions of web pages. This cookie ensures a visitor always sees the same version of a page and is used to track behaviour to measure the performance of different page versions.

PERSISTENT

1st party

_dc_gtm_UA-xxxxxxxx

This cookie is used by Google Analytics to throttle the request rate - limiting the collection of data on high traffic sites. It is a variation of the _gat cookie.

PERSISTENT

1st party

_gat_UA-nnnnnnn-nn

This cookie is used by Google Analytics to throttle the request rate - limiting the collection of data on high traffic sites. It is a variation of the _gat cookie.

PERSISTENT

1st party

_hjTLDTest

When the Hotjar script executes, it tries to determine the most generic cookie path that should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, HotJar tries to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.

SESSION

1st party

_gat

This cookie is used by Google Analytics to throttle the request rate - limiting the collection of data on high traffic sites.

SESSION

1st party

__utmz

This is one of the four main cookies set by the Google Analytics service which enables website owners to track visitor behaviour measure of site performance. This cookie identifies the source of traffic to the site - so Google Analytics can tell site owners where visitors came from when arriving on the site. The cookie has a life span of 6 months and is updated every time data is sent to Google Analytics.

PERSISTENT

1st party

_hjid

This is a Hotjar cookie, set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.

PERSISTENT

1st party

_gac_UA-nnnnnnn-nn

This is a Google Analytics cookie that stores campaign information in order to provide Google Ads with a more reliable way to measure the interactions customers have with BullGuard business.

PERSISTENT

1st party

CMSUserPage

This is a Content Management System (CMS) cookie that stores the IDs (DocumentID, NodeID) of the last visited BullGuard page.

SESSION

1st party

VisitorStatus

This is a Content Management System (CMS) cookie that indicates if the visitor is new or returning. It is used for tracking the visitors statistic in Web analytics, feature provided by the CMS.

PERSISTENT

1st party

_abt

This cookie enables optimization testing via Google Tag Manager.

PERSISTENT

1st party

 

Name

Description

Lifespan

1st/ 3rd party

Functional cookies

cta

This cookie is activated when the timer is used on website specific promotional pages.

PERSISTENT

1st party

CMSPreferredCulture

This cookie is automatically set by our Content Management System (CMS). CMS Preferred Culture refers to the language of the site and other services

PERSISTENT

1st party

award_promo_cookie

This cookie is activated after the user closes a promotional banner and prevents the banner from being displayed while active.

PERSISTENT

1st party

_tids

This cookie represents transaction IDs for deduplication. It is used to improve accuracy of ecommerce reporting.

PERSISTENT

1st party

__cfduid

Cookie assoiated with sites using CloudFlare, used to speed up page load times. According to CloudFlare it is used to override any security restrictions based on the IP address the visitor is coming from. It does not contain any user identification information.

PERSISTENT

3rd party

 

Name

Description

Lifespan

1st/ 3rd party

Targeting cookies

cto_tld_test

This is a Criteo cookie used to identify the visitor across visits and devices. This allows the website to present the visitor with relevant advertisement - The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.

PERSISTENT

3rd party

_uetsid

These cookies are used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site.

PERSISTENT

1st party

_uetvid

criteo_write_test

This is a Criteo cookie used to identify the visitor across visits and devices. This allows the website to present the visitor with relevant advertisement - The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.

PERSISTENT

3rd party

MUID

This is a Microsoft Bing targeting cookie, used for identifying conversions from Bing ads.

PERSISTENT

3rd party

frontpagebetav2

This domain is owned by Imgur LLC. The company provides image sharing platform and online advertising services.

PERSISTENT

3rd party

browser_data

This is a Server analysis cookie.

PERSISTENT

3rd party

YSC

This is a cookie set by YouTube, a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

SESSION

3rd party

uid

This cookie is set by Criteo, focused on advertising activity.

PERSISTENT

3rd party

pp

This is a cookie set by Imgur LLC. The company provides image sharing platform and online advertising services.

PERSISTENT

3rd party

IDE

This cookie is set by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchange.

PERSISTENT

3rd party

cto_bundle

This is a Criteo cookie set for advertising & targeting purposes.

PERSISTENT

3rd party

personalization_id

This cookie is set by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting.

PERSISTENT

3rd party

_fbp

This cookie is used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

PERSISTENT

3rd party

__qca

This is a cookie usually associated with Quantcast, a digital advertising company. They provide website rankings, and the data they collect is also used for audience segmentation and targeted advertising.

PERSISTENT

1st party

fr

This cookie contains browser and user unique ID combination, used by Facebook for targeted advertising.

PERSISTENT

3rd party

mc

This cookie is set by Quantcast. The main business activity is: Market and Audience Segmentation, Targeted advertising services.

PERSISTENT

3rd party

GPS

This cookie is set by YouTube, with a purpose to collect user data through videos embedded in websites. This information is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

PERSISTENT

3rd party

VISITOR_INFO1_LIVE

This cookie is used as a unique identifier to track viewing of YouTube videos.

PERSISTENT

3rd party

_dlt

This cookie is used by Quantcast providing anonymous statistics.

SESSION

3rd party

_hjAbsoluteSessionInProgress

This cookie is set so Hotjar can track the beginning of the user's journey for a total session count. It does not contain any identifiable information.

PERSISTENT

3rd party

addshoppers

These are AddShoppers cookies that collect data for the purposes for online behavioral advertising and includes information like where vistors came from and which type of browser the user is using.

PERSISTENT

3rd party

addshoppers.com

PERSISTENT

3rd party

asBrowse

PERSISTENT

3rd party

bcookie

This cookie is used for Sign-in with Linkedin and/or for Linkedin follow feature.

PERSISTENT

3rd party

bscookie

This cookie is used for Linkedin follow feature.

PERSISTENT

3rd party

lang

This session-based cookie is used for Sign-in with Linkedin and/or for Linkedin follow feature.

SESSION

3rd party

lidc

This cookie is used for Sign-in with Linkedin and/or for Linkedin follow feature.

PERSISTENT

3rd party

lissc

This cookie is used by the social networking service, LinkedIn, for tracking the use of embedded services.

PERSISTENT

3rd party

sessionId

This is a Traverse email marketing cookie, used for creating marketing lists.

SESSION

3rd party